BMJ Warns: Deepfake Doctors Fueling Health Scams on Social Media

Deepfake videos featuring some of Britain’s most well-known television doctors are circulating on social media to sell fraudulent products,  as per report by the British Medical Journal (BMJ).

Doctors like Hilary Jones, Rangan Chatterjee, and the late Michael Mosley are being used in these manipulated videos to endorse remedies for various health conditions, as reported by journalist Chris Stokel-Walker.

The videos promote supposed solutions to issues such as high blood pressure and diabetes, often advertising supplements like CBD gummies. “Deepfaking” refers to the use of AI to create a digital likeness of a real person, overlaying their face onto another body, leading to realistic but false videos.

John Cormack, a retired Essex-based doctor, has been working with the BMJ to assess the scope of these fraudulent deepfake videos online. He found that the videos are particularly prevalent on platforms like Facebook. “It’s far more cost-effective to invest in video creation than in legitimate research and development,” Cormack said.

Hilary Jones, a general practitioner and TV personality, voiced his concerns over the growing issue of his identity being deepfaked. He employs a specialist to locate and remove these videos, but the problem p

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