BrandPost: What Should I Watch Tonight? I have Tens of Thousands of On-demand Media Options

When I was a kid in the late 1970s, the ABC Television Network had the top three most-watched shows in the United States, and I was one of those viewers. For example, on Tuesday nights, prime time started for me at 8 PM with Happy Days and was over at 9:30 PM after Laverne & Shirley and Three’s Company. But if I was busy and couldn’t watch, I had to wait for summer reruns and hope that any episodes I missed were aired.

Akamai

Contrast yesterday’s television with today’s video on-demand revolution

During the initial COVID-19 lockdown, my wife and I watched all 31 episodes of Bordertown, an excellent police procedural. Here’s the thing: We binged these three seasons in just two weeks, thanks to the magic of on-demand streaming. Here’s the other thing: The show was originally produced for YLE, Finland’s state broadcaster.   

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