Call of Duty Bid: Microsoft Makes New Bid to Acquire Call of Duty Giant

In the newest turn of events, Microsoft has made an offer to acquire Activision Blizzard, the company behind the Call of Duty video game. Its original bid of $69bn is however blocked by UK regulators.

According to Brad Smith, Microsoft’s president, the offer was “subsequently different” and should be approved.

While the UK Competition and Markets Authority (CMA) is set to analyze the deal, they noted that “this is not a green light.”

If accepted, the offer would put an end to a turbulent 18 months for Microsoft.

Regulators Express Their Concerns

Since the initial announcement of the bid in January last year, the proposed merger has raised concerns of several regulators around the world, claiming that doing so could restrain the choices of gamers.

In regards to this, CMA will make certain decisions on Microsoft’s revised bid by October 18, without which no further conclusions will be made.

In counter to the allegations, Microsoft confirms this merger will in fact boost demands for the Xbox console and its gaming subscription business.

In the revised bid, Microsoft has agreed to the proposal seeking rights to stream Activision games from the cloud to Ubisoft, a video games publisher.

“Microsoft will not be in a position either to release Activision Blizzard games exclusively on its own cloud streaming service – Xb

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