Cyber Trust Mark: U.S. Administration Introduces Program to Boost Home Security

This Tuesday, Joe Biden’s government announced a ‘U.S. Cyber Trust Mark’ program that will focus on cybersecurity certification and product labels of smart home tech, as a step to help consumers choose products that provide better protection against cyber activities.

The new program was proposed by the Federal Communications Commission Chairwoman Chairperson Jessica Rosenworcel. The program apparently aims at helping consumers make well-informed decisions over purchasing products, like identifying the marketplace with advance cybersecurity standards.

“The goal of the program is to provide tools for consumers to make informed decisions about the relative security of products they choose to bring into their homes,” the administration said.

U.S. Cyber Trust Mark

Under the proposed programs, consumers are likely to see a newly formed “U.S. Cyber Trust Mark” label, that will serve as a shield logo, distinguishing the products that satisfies the established cybersecurity criteria. Apparently, these criteria will be decided by the National Institute of Standards and Technology (NIST), which will include criteria like unique and strong default passwords, data protection, software updates and incident detection capabilities.

According to the administration, a number of significant retailers, trade groups, and manufacturers of consumer goods such electronics, appliances, and consumer goods have made voluntarily commitments to improve cybersecurity for the prod

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