Gaming companies collect data concerning user behavior for a variety of reasons: to inform investment and content decisions, enable game and advertisement personalization, and improve gameplay, to name a few. However, the data available provides a daunting task for those attempting to make use of it, as well as a ripe target for attackers. Effectively utilizing and protecting this data can be a challenge, especially as the volume of gaming data increases over time. Data breaches can be devastating, costing millions of dollars and causing significant damage to the organization’s reputation…
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