As part of the modifications planned under new rules, buying, selling, or hosting bogus reviews would become unlawful.
The UK government’s new Digital Markets, Competition, and Consumer Bill intends to benefit consumers while increasing competition among large technology corporations.
The bill, which was filed on Tuesday, prohibits people from obtaining money or free items in exchange for writing flattering reviews.
Firms would also be required to notify customers when their free subscription trials expire. Furthermore, the bill seeks to end the current market dominance of the tech titans.
Firms would also be required to notify customers when their free subscription trials expire. Furthermore, the bill seeks to end the current market dominance of the tech titans.
Since 2021, the law has been in the works. Its creators have stated that they want to oversee the way a number of large tech businesses dominate the market – though none have been expressly named yet, and will be chosen following a nine-month assessment phase.
It makes no difference where they are located, and corporations headquartered in China will be included if they are judged to be in scope. The newly established Digital Markets Unit, which will be part of the Competition and Markets Authority (CMA), will thereafter be given special powers to open up a specific market based on the circumstances.
This may involve asking Apple to allow iPhone and iPad users to download apps from various app stores, or c
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