Your Computer Should Say What You Tell It To Say

WEI? I’m a frayed knot

Two pieces of string walk into a bar.

The first piece of string asks for a drink.

The bartender says, “Get lost. We don’t serve pieces of string.”

The second string ties a knot in his middle and messes up his ends. Then he orders a drink. 

The bartender says, “Hey, you aren’t a piece of string, are you?”

The piece of string says, “Not me! I’m a frayed knot.”

Google is adding code to Chrome that will send tamper-proof information about your operating system and other software, and share it with websites. Google says this will reduce ad fraud. In practice, it reduces your control over your own computer, and is likely to mean that some websites will block access for everyone who’s not using an “approved” operating system and browser. It also raises the barrier to entry for new browsers, something Google employees acknowledged in an unofficial explainer for the new feature, Web Environment Integrity (WEI).

If you’re scratching your head at this point, we don’t blame you. This is pretty abstract! We’ll unpack it a little below – and then we’ll explain why this is a bad idea that Google should not pursue

But first…

Some background

When your web browser connects to a web server, it automatically sends a description of your device and browser, something like, “This session is coming from a Google Pixel 4, using Chrome version 116.0.5845.61.” The server on the other end of that connection can request even more detailed information, like a list of which fonts are installed on your device, how big its screen is, and more. 

This can be good. The web server that receives this information can tailor its offerings to you. That server can make sure it only sends you file formats your device understands, at a resolution that makes sense for your screen, laid out in a way that works well for you.

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